Features & Profiles
I specialize in writing about higher education and healthcare, and sometimes I write about healthcare in a higher-ed context. As an insatiably curious journalist, I enjoy tackling new topics, learning fascinating facts, and interviewing remarkable people—no matter the subject.
Writing services: feature articles, annual report storytelling articles, profiles, and more.
Editing
I once sat down for lunch with a client after I’d completed several large projects. We talked about the articles I’d edited on deadline and about the next project coming up. Over sushi and soy sauce, my client looked me square in the eye and said, “There are no mistakes.” Best compliment ever.
Editing services: proofreading, copyediting, and developmental editing.
Copywriting
Persuasion is the goal of marketing, and copywriting is the method. I view copywriting as a form of storytelling—the story of a business, the story of products and services, the story of customer satisfaction. Through these stories, my clients persuade their customers to take action, and their customers feel confident that solutions are within reach.
Copywriting services: website copy, direct mail, advertising, brochures, customer success stories, executive bios, and more.
Blogging
My favorite blogging experience was chronicling a Rotary International professional trip where I had the opportunity to discover how writers and reporters work in France. For my clients, I’ve written about so many interesting topics that I’ve lost count—and I hope yours will be next.
Blogging services: research, Q&A interviews, profiles, industry news, and more.